use cases

Closer increases its readers’ frequency of use with app’s miles^®.

PagesJaunes develops cooperation from its mobile and web users.

Citroën gamifies its mobile app in France, Italy, Germany and Spain.

Orange Ivory Coast increases its revenue with app’s miles^®.

Kaporal creates an omni-channel relationship programme for its customers.

Max gamifies its mobile app and segments its users.

Celio encourages its users to make online and in-store purchases with app’s miles^®.

Casino organizes a one-off contest to develop a user reflex of checking the app.

Monoprix guides users to explore its app and promotes its functionalities.

Vente Du Diable rewards its users to boost revenue and frequency of use.

Cdiscount tests gamified activation to strengthen in-app customer engagement.

BNP Paribas generates traffic to its We Are Tennis website through gamification.

Consoflash adds a customer loyalty programme to its app.

Allianz entrusts app’s miles^® with activating customers in its mobile app.